"Imported from Detroit" is and will continue to be the tag line for the Chrysler brand. It was first introduced in 2011 during the "Born of Fire" commercial, and we've been continuing to build on the theme with everything we've done. Chrysler brand moves to building on quality, on style and on technology.
The "How to Change Cars Forever," which was the Dart campaign last fall, launched a new Dodge brand as much as a new...
